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Eli Schwartz
Feb 7, 20233 min read
What is Blue Ocean SEO?
In their bestselling book Blue Ocean Strategy, authors Chan Kim and Renée Mauborgne promote a creative approach to marketing. They...
Eli Schwartz
Jan 5, 20234 min read
Don’t panic: ‘Algorithm updates’ aren’t the end of the world for SEO managers
Every time there is a rumor of a Google algorithm update, a general panic ripples through the SEO community.
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